For your protection, we will only ask for specific information that will help us identify who you are. This information will only be obtained once you have signed into our site and fill out our personalized form. Some of the information that we will require includes your first and last name, legal mailing address, email address and your phone number.
How is your information used?
We may use the your obtained information for any of the reasons listed below:
A specialized, personal effect - Each piece of your personal information will assist us in making our website experience unique to your individual needs.
To enhance our website - We never stop trying to make our website better, which is established by the information that we obtain and the responses that are given to us.
To improve customer service
To provide a better customer service experience - Each specific piece of information that we collect contributes to the customer service that we provide.
To deliver useful emails - By giving us your email address, we will be able to respond to any question that you might have, send automatic updates and include you in our exclusive email campaigns.
To reach out to you - If you ever require us to contact you, we will need your email address
How can we maintain your protected information?
We completely understand how important your personal information is. Based on this, we have installed various security protection practices that allow us to manage the security of the personal information that is provided to us. Enabling a highly secured password protected database, your information is always safe with us.
Are Cookies Used?
Yesthey are. Known as a group of small files, cookies are needed in order for us to transmit certain data to your computer through your web browser. This will allow our site to be familiar with each individual's specific web browser so that we can recognize specific information.
By using cookies, we will be able to recognize, comprehend and save your data for future use while also detailing each piece of information that contributes to both our site traffic and communications. This will help us give you a better experience as you continue to visit our website. As we strongly believe in your privacy, all of the data that we obtain will be done so in an anonymous manner where your exact identity is never required. In fact, the only way that we will ever obtain any personal information is by filling out and completing our online form. For instance, in order to receive a quote from us, we will ask for the inquiry to be submitted through an email request. You will have the option of giving us your personal information or not.
Once the form has been completed, all of the anonymous data is produced by cookies and sent to Google. At this point, the information is transformed into specified website relative data like site traffic reports and user preferences. We will use these results to analyze our site data and develop ways to make our website experience more effective and efficient.
Not only are cookies used to generate reports, they are also utilized for remarketing advertisements that are specific to previous user visits. These remarketing efforts are shown by Google's display-advertisement networks. In order to skip this process, you can go to Google Ads Preferences Manager to have it shut off.
Do other parties every receive our personal information?
Absolutely not! We will never sell or trade you personal information. Of course, associated third parties are not included as they will be utilized in our website operations, business practices or assisting our clients. We will ensure that each particular third party also keeps your personal information as secure as we do. Although highly unlikely, we will release your personal information if we feel it is necessary to abide by certain laws, administer our own rules and regulations or to safeguard our products and services, rights and security. We do reserve the right to release any non-personal user information to third parties for advertising or marketing uses.
Links from third parties
Every now and thenEvery now and then, based on our judgment, we may offer or provide other products or services from a third part on our site. Different than us, each individual third party has their own set of terms, conditions and privacy policies. Because of this, we have no direct or indirect responsibility when it comes to the information that is given through a linked site. Regardless, we still strive for optimal protection when it comes to our website and will appreciate any feedback that is received regarding a third party site.
Terms and Conditions
For any additional questions, please feel free to visit our terms and conditions page that details each specific category that incorporates website usage, disclaimers and liability coverage that is managed on our website.
As soon as you start using our website, you consent to each one of our detailed privacy policies.
Why should I use Search Engine Optimization Services?
Search Engine Optimization services are designed to force your website to rank in the search engines organically. Doing this allows you to possibly reduce your advertising costs online. Not only that when you rank for terms that are relevant to your website you get more traffic. As your site grows in visitors and ranked in the search engines you get more exposure, brand your website and increase revenue streams.
Are backlinks important? Why do I need them?
Backlinks are one of the major criteria search engines use to rank your site. These backlinks have value and give the search engines a nudge on how to rank your site. These backlinks ultimately guide the search engines on what keywords your site should rank for and what rank it should give them.
How many backlinks should I send to my website?
There is no perfect number to give. Each site and each keyword will yield different results based on the competition you are up against. In an ideal world you want backlinks from authority sites that look natural and are built regularly. These backlinks should look like they were created by real people and could come from many different methods such as personal relationships with other sites, press releases, or even content that is distributed around the web.
How do I know how much to spend for my online marketing?
Your online marketing budget should be detailed around what your expected return on investment will be. The idea of your marketing budget is to bring qualified traffic to your website in-turn boosting your revenue. You always want to ensure that your marketing efforts are producing expected results that can be measured.
How can I best optimize my website for best results?
Optimization of your site can come in many different forms. There are a multitude of strategies and tactics that are used to optimize a site for the search engines. Online marketing combined with search engine optimization is a good place to start because it allows you to analyze every aspect of your business and determine your marketing strategy. That will give you an expected ROI, when that ROI should be achieved, and that will drive how you optimize your site from the start.
Can you tell me what Page Titles & Meta Description tags are?
Page Titles & Meta Description tags are the on-page elements that describe what a page is about. These are what you typically see when you do a search for something on the search engines:
Page Titles serve two purposes. First, they will grab attention of the customer who is doing the search. Second it tells the search engine a little about the page and what keyword it should rank for and is required to be properly optimized.
Meta Descriptions also serve two purposes. First they give the customer who is doing the search a little more information about the site so that they can choose to visit or move on. Often times you want to use the keyword intended to rank along with a call to action to get the customer to click on your page. Second it supports the Page Titles and gives more information to the search engine about how this page should be ranking. There is an art and science to building a proper meta description.
Does Google see my website the same way I do?
Similar to a customer, Google visits every page on your site and reads the information. This is called “crawling”. Google uses a piece of software called a “spider” to crawl every page of your site, read the information, and catalog all of the data.
I've heard of Google Webmaster Tools, is it something I should use?
Google is dedicated to keeping their customers informed. And because of this they have created a free tool that is called Google Webmaster Tools. It allows you to login, claim your web property and check on different aspects of your site. A few of the checks it comes with are to verify your site's sitemaps, what the indexing status is, how many backlinks you have, and even create a robots.txt file. You will see statistics about your site along with other data that will allow you to make educated decisions on how to optimize your property.
What are sitemaps, XML sitemaps and how do I use them?
The same way a map is used, to find all the routes and places of a particular location, an XML sitemap gives the search engines a complete picture of your site and how it is organized. It helps those “spiders” crawl your site and find all the relevant information they need. Usually they are organized in a way that makes sense for your site and provides that information back to the search engine.
Do I need to worry about a robots.txt file?
A robots.txt file is a simple rule book you want the search engines to follow. For instance, you might want to protect a directory on your site from showing up in the search results. You can do this by using specific commands in this file to tell the search engines “don't visit or index this directory”. You may want to specify all directories to index and which to not index. In any case, this file allows you some control over how search engines crawl your website.
I've heard of 301 redirects, what are they and do I need them?
Imagine you have moved from one address to another. You would probably go to your nearest post office and have them forward any mail going to your old address to your new address. A 301 redirect works the same way. It tells the search engines that a page on your site has moved permanently to a new location and then gives that location.
What is Page Rank and should I worry about mine?
Google has always kept the scientific formula it calls Page Rank under wraps. No one really knows exactly what it is except for Google. But it is largely known as the authority of a website based on a 0 to 10 point scale that includes calculations from number of backlinks, authority of backlinks, content, and site age.
There are over 200 ranking factors that are used to grade how a page ranks. While page rank is somewhat relevant it is not the only measurement to use when optimizing a site for the search engines.
How can I use Google Analytics for my website?
As the name of the tool suggests it is a tool that provides search analytics about your website. It is created by Google and it is a free tool to use. It will provide you with additional data to make optimization decisions that include how many visits you had on any given day, of those visits how many where unique or returning visitors, what pages are most popular, how many pages were visited on your site and more. It's an extremely valuable tool if you know how to use the information to your advantage.
How fast should I see results from any SEO work being done on my site?
SEO tactics and strategies don't usually yield instant results. Of all online marketing methods SEO does require patience because it is out of your control how fast your site will rank. The search engines will use all the criteria talked about so far to establish the proper positioning for your site. There is no way to put a specific number on how fast it will take. Results will be different with every keyword and industry because competition will vary for different keywords. In one area it could take two months and another it could take six months. That's why it's important for you to determine your expected ROI and the time frame you have to reach it in.
How do I tell the difference between paid results and organic results and why should I care?
When a user conducts a search in most cases they are given, what the search engine thinks, the most relevant results. The results provided include paid placements and organic placements. The paid placements are reserved for advertisers who bid for position on specific keywords. You will see these ads typically on the right side of the page and usually the first three results of the search. The remaining results are considered organic results, which is what we're trying to achieve through search engine optimization. The combination of organic and paid results can often times provide a powerful return on investment.
Is unique copy and content really necessary for my website?
Content is what gives users the information they want. It is also what is used by the search engines to determine what your site is about. As they say in the Search Engine Optimization community, Content Is King. Not only does your content give information to your visitors, it builds curiosity, sometimes it sells them something, and if it’s good it will keep people on your site. And that is what the search engines want.
Is social media important for my SEO?
Social Media is beneficial for your website on multiple fronts. First it provides you an opportunity to get in front of your target audience and bring traffic to your site from other sources. Second it allows you to get mentions from very popular sites that are important in the eyes of the search engines. You will also have the unique opportunity of building community around your brand allowing you to connect with your most loyal customers. It’s a great way to gain exposure and get impact from optimization.
Do I need reputation management for my website?
Reputation Management is no longer a separate “thing” to do for your business. The internet and search engine technology has made it easier for people to leave bad reviews, build negative sites, and impact your brand in a less than positive way. It’s extremely important that you have a plan in place that protects your brand, your business identity and protects your reputation. Part of reputation management is knowing what’s going on about your site, having plans in place to protect it if something goes wrong and an active plan being implemented to prevent the negative aspects of search.
What is a Landing Page and how do I use it?
Landing pages can act in many different forms depending on where your visitor is coming from and what purpose you have for that landing page. By definition it is nothing more than a page that your customer lands on from some other location. But what it can do for your business could mean mediocre revenue streams or amazing revenue streams. Your landing page may be purposed for building a list of customers, while another landing page may be purposed for education, and another landing page may be used to sell your flagship product. As you can see, landing pages are a critical competent of your online marketing strategy and must be considered when developing a proper online marketing campaign.
I still have SEO questions, is there someone I can talk to about my site?
Chat with one of our experienced SEO advisors and click here. We are more than happy to answer any questions you have about our company or the SEO that we do.