The two most common challenges every modern marketer faces are how to reach your target audience and what tools to employ to do it. Despite its conception dating back to…
Ads on the street. Videos on our mobile devices. The never-ending scroll of our social media feeds. Let’s face it: our lives are filled with an overwhelming amount of visual…
It always sounds like a good idea… until it isn’t. With new marketing trends emerging seemingly daily, we know the challenges companies face to stay competitive and offer nothing short…
What’s one of the leading causes of high bounce rates? Simple: load speed. Sure, a digital property should be both aesthetically pleasing and functional. But, if these elements are not…
To better serve their users and expand their feature suites, the world’s most widely-accepted social media platforms have rolled out compelling additions in recent months, some of which both delight…
What you say is just as important as when and how you say it. Getting the right message seen by the right audience members on the right medium is the…
What Is a Bounce Rate? A “bounce” is defined by Google as “a single-page session on your site.” The bounce rate is the percentage of visitors who leave your website…
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