AMC Publications reached out to Big Drop to redesign and redevelop its existing website. The goal was to have a site optimal for sharing news and publications as well as a place to put the teams name to a face.
We implemented an information architecture strategy that showcases AMC’s publications in an exciting, clear, and digestible manner. Big Drop provided engaging content and animation that draws in users.
After implementing an information architecture strategy that would create a clean foundation for content, we then focused on creating dynamic custom illustrations to remain visually engaging with special interactive features. Through the use of iconography and other multimedia elements, we were able to break up text and keep users engaged, informed, and on the site longer.
When focusing on the site’s maintenance, a primary objective for AMC Publications was to create a site that was hands-on for employees, making it easy for them to edit the site themselves. Creating a highly robust, scalable digital presence made it optimal for supporting future growth and expansion.
We collaborate with innovative brands to create cutting-edge digital experiences. Let's connect.