Square Academy — Learn the basics. Optimize your setup. Free courses and webinars to help you get the most out of Square.

A primary objective for Square was to set its sellers up for success through thoughtful education that serves them better.

Big Drop introduced a progressive multimedia learning journey tailored to cater to Square users of all backgrounds. The revamped Learning Management System (LMS) was meticulously crafted for effortless scalability, offering both straightforward content creation and the adaptability to define the content experience and flow as needed.

To cultivate user journeys that effortlessly facilitate the discovery of information, we created a strategically crafted infrastructure. This included intuitive user pathways and streamlined navigation for seamless resource discovery, ensuring users remain both informed and engaged. Our thoughtfully constructed information architecture effectively conveyed the company's narrative, making it easily comprehensible to all users.

When bringing Square Academy's new LMS to fruition, Big Drop's primary goal was to accentuate Square's free courses and webinars, aiming to empower users to extract maximum value from the platform. The LMS was meticulously designed to be mobile-responsive, ensuring that information is presented in a digestible format that fosters user engagement, exploration, and assessment.

After implementing an information architecture strategy that laid a solid foundation for content, our attention turned to the creation of dynamic, custom illustrations designed to sustain visual allure.

We integrated distinctive features that would distinguish Square from its competitors, ensuring that the website remained anything but boring.

With the revamped website, Big Drop has created a digital presence dedicated to showcasing courses and webinars that enable users to maximize their Square experience.

The new site would offer a visually compelling experience with sleek functionality, designed to engage users on both desktop and mobile devices. It would effectively drive consumer education and provide an immersive experience, focusing on the collectability of the current product, the rich history of the product and brand, and exciting opportunities for new sales.

Big Drop emphasized Square Academy's Retail Onboarding, along with other courses and webinars, by creating compelling content and animations. These enhancements were designed to not only optimize users' setups but also streamline their business operations effectively.

Through this collaboration, Big Drop delivered Square Academy a robust digital presence that empowers users to grasp the fundamentals of Square products, enhancing business operations, whether they operate in-person, online, or anywhere. Big Drop crafted a digital experience for Square that's geared towards optimizing users' setups, offering free courses and webinars to unlock Square’s full potential.

It was important to us that we found a partner and not just a vendor - one that would challenge our assumptions, work as thought partners, and work with us (as oppose to "for us") to really create an awesome experience for our users. We found all that and more with Big Drop. Every single person on the team was knowledgeable and that right mix of professional/ personal. We felt seen and heard, but also appreciated that they could lean in with expertise in many different directions

Tiffany Carrell Head of Scaled Onboarding