Versprite

VerSprite specializes in providing customized security and compliance services delivered by industry experts.

Project Overview

VerSprite aspired to undertake a comprehensive website transformation, encompassing discovery, design, and development, with the primary objective of driving leads and maximizing user engagement. The envisioned revamp aimed to captivate visitors, prolong their time on the site, foster interactivity, and offer an array of visually stunning multimedia content and graphic conception services.

Industry
Cybersecurity
Services
UX/UI Design, Web Design, Development
Year
2023
VerSprite website redesign
VerSprite logo redesign
Challenges

VerSprite placed a strong emphasis on creating a user experience that successfully conveyed extensive information about its identity and operations. 

Our approach involved leveraging a robust information architecture to instill both excitement and credibility. By highlighting VerSprite's team of cybersecurity experts who provide unparalleled insights to identify and address any cybersecurity gaps, we ensured the protection of users against cyber threats. This strategic focus guided users towards the prominent "Get Started" call-to-action, ultimately driving conversions.

Research & Discovery

To foster user journeys that facilitate seamless information discovery, we employed a well-crafted information architecture strategy that effectively communicated both the company's narrative and the product's story in an easily understandable manner.

Research and Discovery
Solution

In bringing VerSprite's new digital presence to life, Big Drop set out to highlight the true value of VerSprite's innovative services. The new website would boast visually captivating designs, seamless functionality across desktop and mobile devices, and an emphasis on consumer education and experience. The site aimed to educate visitors on the collectability of the current product, delve into the rich history of the product and brand, and create new sales opportunities.

Visual Elements

Following the implementation of an information architecture strategy that established a clear foundation for content, we shifted our focus towards crafting captivating custom illustrations and integrating select interactive features.

By incorporating iconography and other multimedia elements, we effectively broke up lengthy text and sustained user engagement, ensuring that visitors remained informed and spent more timeon the site.

Visual elements design for VerSprite site
Visual elements design for VerSprite site
Visual elements design for VerSprite site
Visual elements design for VerSprite site
Visual elements design for VerSprite site

Through the updated website, Big Drop breathed life into VerSprite, utilizing captivating visuals and animations to position the company as a frontrunner in the realm of cybersecurity services.

VerSprite website design and development
Responsive Design

The new site would be visually compelling with clean functionality, on desktop and mobile, that drives consumer education and experience on the collectability of the current product, the history of the product and brand, and the opportunity for new sales.

Mobile version of VerSprite site
Tablet version of VerSprite site
Desktop version of VerSprite site
Outcomes

By harnessing purposeful content, optimizing navigation for seamless resource discovery, and leveraging cutting-edge technology, Big Drop successfully crafted a comprehensive digital presence for VerSprite. This transformed website not only provided a rich user experience but also served as a potent lead generation powerhouse, effectively driving business growth.

Through this collaboration, Big Drop created an engaging digital experience that effectively showcased the hands-on and interactive nature of VerSprite's cybersecurity services, highlighting their unique and outstanding features.

VerSprite outcomes after website redesign
8.3% New users increased

New users increased

8.1% Average website engagement time increased

Average website engagement time increased

18% Pageviews increased

Pageviews increased

Want to collaborate on a future-forward project?

Let’s Talk

We collaborate with innovative brands to create cutting-edge digital experiences. Let's connect.